The video is part of NESTEA’s “A Taste Of Freedom” campaign, which was launched in 2014 and is currently running in thirty-four countries outside of the U.S. The campaign message is about encouraging consumers to overcome the hurdles of the everyday routine, taking a moment to pause with NESTEA and refocusing on what makes life great.
The latest visual from the Norwegian duo who made their splash on the world with their global #1 hit “Am I Wrong,” was shot in the tropical paradise of Kauai, Hawaii and captures the essence of “Fresh Idea”: taking time to breathe it all in, relax and enjoy. Shortly after the clip begins, viewers are transported to the majestic beaches, mountains and ocean, while Nico & Vinz sing the catchy lyrics, “just breathe, you’re free.” The video shows a moment of freedom, in a fun and lighthearted way.
Catch the duo this Friday July 3rd in New Orleans as they touchdown at the Mercedes Benz Superdome for the ESSENCE Music Festival with an 8:40pm performance in the Ford Super Lounge.